Welcome to False Advertising, where reality is optional, and history is rewritten with a smirk.

Somewhere between misremembered facts and parallel universes, between urban legends and outright gaslighting, lives a version of the world that should have existed—but never did.

Did Onondaga Lake once have legendary surfable waves? Absolutely.
Was Syracuse home to an underground speakeasy that vanished overnight? Of course.
Did the 1984 Winter Olympics happen in the Adirondacks? We’ll swear on it.

But here’s the thing—none of it ever happened.

False Advertising is a brand built on the Mandela Effect, conspiracy theories, and the strange, unexplained memories we all swear are true. It’s a tribute to the fake companies, forgotten events, and underground subcultures that never existed—except in some alternate timeline, where they absolutely did.

Why False Advertising?
Because perception is reality. Because history is just a story told by the best liar in the room. And because sometimes, the best inside joke is the one no one else realizes is a joke.

Each design is an artifact from a different version of reality—one where the weird, the impossible, and the downright absurd aren’t just believed… but worn proudly.

This isn’t merch.
This isn’t nostalgia.
This is False Advertising.

And if you don’t remember it, maybe you just weren’t there.